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About Abbec India

Who we are?

Abbec India Pvt Ltd is a private limited company established in 2011 and incorporated in 2018. We are a collective of distinct brands catering to diverse customer needs, all united by a commitment to innovation, quality, and exceeding expectations.

Our founder, Don Devasia, has been instrumental in shaping Abbec's vision and guiding it towards success. Under his leadership, we've cultivated a company culture that prioritizes creativity, ethical practices, and a focus on sustainable solutions.

We are proud to offer a range of products under two primary brands:

The Noodle Heads: A vibrant clothing brand known for its unique and youthful designs, perfect for expressing your playful side.

Hyranya: A premium brand that offers high-quality, timeless women's ethnic wear, celebrating tradition with a modern touch.

At Abbec India Pvt Ltd, we are committed to innovation, quality, and exceeding customer expectations. We believe in the power of our brands to connect with our audience and create a positive impact.

Our Promise

At Abbec India Pvt Ltd, we believe in the power of our brands to connect with our audience and create a positive impact. We are dedicated to:

Innovation

Continuously exploring new design possibilities and production techniques.

Quality

Using premium materials and meticulous craftsmanship to ensure our products are built to last.

Customer Satisfaction

Exceeding expectations through exceptional service and on-time delivery.

Our Journey

  • 2011
    Humble Beginnings

    Abbec India begins as a trading company, supplying ladies garments across southern India.

  • 2012
    Retail Expansion

    We expand into retail, launching our first store in Chalakudy, Kerala.

  • 2013
    Going Global

    Abbec India obtains its Export License, allowing us to share our products globally.

  • 2014
    Growth and Innovation

    We establish our own manufacturing unit and introduce a men's clothing line. Additionally, we begin offering custom garment creation for our clients. Our headquarters relocate to Mumbai, India's business hub.

  • 2015
    Expanding Our Reach

    Abbec India takes a significant leap forward, becoming the official merchandiser for prominent pan-India brands. This includes securing partnerships with Blackberry Mobile Phones and National Plastics, a leading manufacturer of plastic furniture.

  • 2018
    A New Chapter: Abbec India Pvt Ltd

    Marking a milestone in our growth, Abbec India officially becomes a Private Limited company, solidifying our commitment to excellence and expansion.

  • 2019
    Birth of Hyranya

    We proudly launch Hyranya, a premium luxury brand dedicated to exquisite women's ethnic wear. Hyranya caters to a discerning clientele, initially starting as an exclusive offline retail experience for the society's elite.

  • 2020
    The Noodle Heads Launched

    Embracing youthful energy and self-expression, we launch The Noodle Heads, a funky brand designed specifically for young hearts and minds. The Noodle Heads offers exclusive urban wear with customization options, allowing customers to create unique and personal styles.

  • 2023
    Celebrating Success: Brand of the Year Award

    We are thrilled to announce that The Noodle Heads has been recognized for its innovation and impact, receiving the prestigious Brand of the Year award in 2023. This award serves as a testament to our dedication to creating exceptional clothing that resonates with our audience.

Join us on our journey! We invite you to explore our brands and discover how Abbec India Pvt Ltd can help you express your unique style and celebrate the moments that matter.